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187 (b) Demonstrate Programme Impact. Evaluation allows for you to determine the progress that has been made and highlight the success or milestones achieved. This information can be used to communicate the project’s impact to various stakeholders. This communication is important for public relations, giving positive feedback to members of staff, which will increase their morale. The information can also be used to attract future funders or collaborators (Imas & Rist, 2009). If you were asked to prepare an evaluation report for your organisation, what information would you include in the report? The table below can be used as a guide. When you present the information in a systematic and uniform manner, it makes it easier to read. Remember to check with the funders if they have an already stipulated template that they would like you to use. Table 4: Format for an Evaluation Report Component Description Title What is your project called? The title must reflect or describe your project. Always keep your audience in mind. Executive summary This section provides the reader with a summarised version of the evaluation results. It should be 1-2 page long and should include information about the purpose of the evaluation, main findings, conclusions, recommendations and lessons learned. This section should be well written as this may be the only section of the report that some people will read. Be sure to break up the text so that it is easy to read. Introduction Provides the background and overall purpose and scope of the evaluation, including how it was done, who did it and its intended use (this could include accountability, learning or preparation for another phase of the project etc.), the evaluation criteria used and the key questions the evaluation was answering. A brief description of evaluation methods used and the involvement of stakeholders should be included. Finally, an outline of the structure of the report for ease of reference to readers should be provided. Background This section describes the main characteristics of the evaluated programme/project; its history, location, organisation and stakeholders. It should also include the problem addressed by the project, objectives and how the project is tackling the problem. A description of the activities being carried
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