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193 will be used for evaluation of the various communications. These could range from the number of times you update your website, the number of people that visit your website, newsletters and newspaper articles, and other media coverage to actually collecting empirical data to determine the effectiveness of your messages. The above section focused on presenting the various parts of a communication strategy and the kind of information that goes into these sections. The communication strategy is what will guide implementation of all the messages you send out to the various audiences. Once the life of the project or activity has been completed, many organisations have what is known as a culmination event. This is another way of referring to a dissemination event. This is when the organisation can share with various stakeholders, including the community, the various activities they have conducted throughout the duration of the project. These activities include both research-related activities and others that may not have been research-based. This kind of event gives an opportunity to the organization to show-case its successes, achievements, challenges and lessons learned. The subsequent section will briefly outline how to conduct a successful dissemination activity. How to Conduct a Dissemination Workshop/Seminar In this section, we made reference to dissemination workshop as a method of communicating research findings and other activities that your organisation has conducted over a specified period of time. But what exactly is included in a dissemination? Well, it is an opportunity for the organisation to sing its praises and show everyone its achievements, reflect on the challenges, how they were overcome, lessons learned, recommendations and what the next phase of the project looks like. The organisation will need to make sure it has enough time to prepare for the event, preferably a couple of months. So what needs to be done in advance? Here are some tips based on our experience at CAPOLSA: 1. Firstly everyone in the organization needs to know that this event will take place and when it will take place. As part of the planning process, meetings should be held to decide what exactly this event will look like, where exactly it will take place, who will be invited and the dates. 2. Different individuals from the different sections in the organisation that conducted different activities need to be assigned a role that will ensure that information about those activities will be well presented. This might mean preparing some items for exhibition, preparing a power point presentation or handouts, fliers or banners etc. 3. Your invitees, which should include your stakeholders, other organisations doing the same work as you, community members etc. will need to be informed in advance about the event. As an